'Harry and Meghan's toe-curling website shows what royals are missing'

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Prince Harry and Meghan Markle (Image: Getty Images)
Prince Harry and Meghan Markle (Image: Getty Images)

Prince Harry and Meghan Markle's slick new website may be "toe-curlingly try-hard" but does show what the Royal Family is missing, according to an expert.

The brand new sussex.com website became accessible last night and serves to act as a platform for the couple to showcase their post-royal work and charity endeavours. However, the new site has come under fire for prominently displaying the couple's Duke and Duchess of Sussex royal titles and featuring a royal crest amid fears they could use this for commercial use. The site also features lengthy bios about both Harry and Meghan although makes no mention of Harry's family and neglects to bring up that Meghan was an actress, merely stating she once worked in the entertainment industry.

'Harry and Meghan's toe-curling website shows what royals are missing' dqxikeidqkikdinvHarry and Meghan with King Charles and the Prince and Princess of Wales before they stepped down from their royal roles (Getty Images)

According to royal historian and expert Dr Tessa Dunlop, the swish website does come across as try-hard but is also a timely reminder. She told the Mirror: "Minimalist, compassionate, expensive, regal. Can a website really be all these things? Harry and Meghan's latest venture (domain name Sussex.com) certainly strives to pack a multi-formed punch, with majestic the over-arching theme.

"About as majestic as you can get without actually calling yourself royal. You'll remember the pair were forbidden from using Sussex Royal as a brand when they stopped being ‘working royals’. (Lest you have forgotten their old Sussexroyal.com website is conveniently linked to the new one.)

"If you are confused as to what that actually means, Harry and Meghan have shared their individual list of achievements. Prince Harry, Duke of Sussex is a humanitarian, a military veteran, a mental health advocate and a world record-breaking author. Meghan, Duchess of Sussex, is a feminist, a champion of human rights and has been named one of the most influential women in the world. She is also a best-selling author.

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'Harry and Meghan's toe-curling website shows what royals are missing'The homepage of Harry and Meghan's new website

"There are bits and bobs about the Archewell Foundation, their charitable trust, and a (tiny) bit on Archewell Productions (the less said the better) plus plenty of glowing pictures of the couple doing good works. It is very swish and now, a timely reminder of what the royal family sadly lack. But if the British monarchy is under the cosh at the moment, this alternative cut-out-and-keep attempt at American royalty is toe-curlingly try-hard.

Despite the couple sensationally quitting as working royals more than four years ago, the new site has also raised eyebrows by prominently displaying their royal titles and featuring a royal crest amid fears they could use this for commercial use. It comes as Harry's father King Charles has treatment for cancer and also at a time when the Princess of Wales, who has been criticised by Harry and Meghan in tell-all interviews, recovers from abdominal surgery.

And Tessa added: "In many ways, this retrospective addendum serves to remind the world of how the couple have moved on. The old Sussex Royal website had a playful feel, clever calligraphy that captured the pair's first name initials capped off with a jaunty Instagram-style crown. Not anymore. These days the Sussexes take themselves far more seriously.

"The playful vibe has been replaced with the 'office of Prince Harry and Meghan' and a very grown-up coat of arms. Make no mistake, this couple is no longer associated with British royalty, dear me no, what they have in mind is infinitely more (ahem!) broad-reaching – they are an international regal brand.

"All style and precious little substance from a beleaguered Duke and Duchess of Sussex who still depend on the titles and emblems of a royal family they ditched. Yet more proof that you can take the prince out of the palace, but can you ever take the palace out of the prince?"

Jennifer Newton

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