Women over 60 claim £10 anti-ageing hero is 'secret to looking decades younger'
Women over 60 have been heaping praise on an anti-ageing product, hailing it as their 'secret' to younger looking skin. This supercharged serum is said to give fast, visible results when applied directly to lines and wrinkles - and some say it's knocked up to 10 years off their face.
The No7 product, which promises to reduce even the deepest wrinkles, is usually £34.95, but is on sale for just £10 today. The No7 Laboratories Line Correcting Booster Serum is part of the health and beauty retailer's weekly £10 Tuesday offers, meaning shoppers can save almost £25 if they buy it online before midnight tonight (February 13).
Back in April 2017, their No7 Line Correcting Booster serum was so popular that 17,500 people across the UK joined an online waiting list to get it. It was the first product from the Laboratories range and made waves as their most powerful age-defying solution yet.
The serum has over 800 five-star reviews from shoppers who say it's their secret to looking younger. Some have even given up on the idea of botox in favour of this 'life-changing' No7 product.
The No7 LABORATORIES LINE CORRECTING Booster Serum has gotten high praise from reviewers (Boots)One happy customer wrote: "I am 79 in July but I get complimented constantly on my youthful skin. All down to No7," while another said: "I am 78 and people don't believe me when I tell them. I have used all No7 products for years and I am now benefiting from it."
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A third commented: "I have been using this serum for 3 years, I’m 60 this August and everyone asks what my secret is? I always tell them about this amazing serum. If you want to look up to 10 years younger give it a try. Well worth the money."
The serum contains Matrixyl 3000+, which is No7's powerful peptide blend that supports the skin's natural springs providing elasticity and bounce, which depletes naturally as we age.
It's designed to target six key wrinkle zones, including the forehead, crows feet, lip, between brows, under eyes and nasolabial folds.
Another user gushed: "Omg, this serum has been life changing. I'd been trying to save up for botox but with the cost of living crisis it was impossible so thought I'd give the booster serum a try. I had low expectations to be honest as my forehead wrinkles were quite stubborn, but wow, I've only been using it 10 days, morning and night and already seen that the lines are less noticeable which in turn has really boosted my self-confidence."
The No7 serum is usually £34.95 but is now £10 for one day only (MEN)No7 Serums are meant to be used under your moisturiser to help them sink deeper into the skin. You only need to use a pea sized amount twice a day, so the 15ml tube should last a while. You can also use it as a booster by mixing one or two drops into your moisturiser, eye cream or foundation to supercharge products with a boost of line smoothing power.
However, not everyone was thrilled with the results after using the serum, with one person commenting: "I have been using this for over a month but no difference at all . Was told it was like Botox in a bottle. Unfortunately not."
Remember, you might not see instant results from the serum - but Boots says 83 per cent of women saw their best age-defying results using No7 Laboratories Line Correcting Booster Serum in a study that lasted eight weeks.
At £10, the No7 Laboratories Line Correcting Booster serum is a lot cheaper than the new Future Renew range from the brand, which claims to reverse signs of ageing and skin damage.
The Boots No7 Future Renew range was the retailer's best-seller of 2023 (Bethan Shufflebotham)The serum, which is £42.95, became the fastest selling No7 product ever in April, with one item from the Future Renew collection selling every two seconds on launch day - and over half a million sales in the first four weeks. It was 2023's top-selling overall skin care product at Boots, followed by the matching Future Renew Day Cream SPF40 and Future Renew Night Cream.
Another popular product is the Olay Regenerist 3 Point Anti-Ageing Firming Serum, with shoppers saying they saw noticeable results and a reduction in wrinkles within a week. Usually £34, it's currently on offer for £16.99 at Superdrug.
Boots annual 70% off sale is returning with some deals already available
You can check out all of the Boots £10 Tuesday deals here, or pick up the discounted No7 Laboratories Line Correcting Booster serum here.
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