Russia airs AI-generated show with deepfake world leaders on state TV

A television channel run by Russia’s Ministry of Defence is airing a program it claims is AI-generated. According to advertisements for the show, a neural network is picking the topics it wants to discuss, then uses AI to generate that video. It includes putting French President Emmanuel Macron in hair curlers and a pink robe, making Trump talk about golden toilets, and showing EU Commission President Ursula von der Leyen singing a Soviet-era pop song while working in a factory.

The show—called Политукладчик or “PolitStacker,” according to a Google translation—airs every Friday on Zvezda, a television station owned by Russia’s Ministry of Defense. It’s hosted by “Natasha,” an AI avatar modeled on Russian journalist Nataliya Metlina. In a clip of the show, “Natasha” said that its resemblance to Metlina is intentional. 

“I am the creation of artificial intelligence, entirely tuned to your informational preferences,” it said. “My task is to select all the political nonsense of the past week and fit it in your heads like candies in a little box.” The shows’ title sequence and advertisements show gold wrapped candies bearing the faces of politicians like Trump and Volodymyr Zelensky being sorted into a candy box.

“‘PolitStacker’ is the world’s first television program created by artificial intelligence,” said an ad for the show on the Russian social media network VK, according to Google translate. “The AI itself selects, analyzes, and comments on the most important news, events, facts, and actions—as it sees them. The editorial team’s opinion may not coincide with the AI’s (though usually…it does.) “‘PolitStacker’” is not just news, but a tough breakdown of political madness from a digital host who notices what others overlook.”

Data scientist Kalev Leetaru discovered the AI-generated Russian show as part of his work with the GDELT Project, which collaborates with the Internet Archive’s TV News Archive, a project that scans and stores television broadcasts from around the world. “If you just look at the show and you didn’t know it had AI associated with it, you would never guess that. It looks like a traditional propaganda show on Russian television," Leetaru told 404 Media. “If they are using AI to the degree that they say they are, even if it’s just to pick topics, they mastered that formula in a way that others have not.”

PolitStacker’s 40 minute runtime is full of silly political commentary, jokes, and sloppy AI deepfakes that look like they were pulled from a five-year-old Instagram reel. In one episode, Macron, with curlers in his hair, adjusts Zelensky’s tie ahead of a meeting at the Kremlin. Later, a smiling Macron bearing six pack abs stands in a closet in front of a clown costume and a leather jumpsuit. “Parts of it have an uncanny valley to it, parts of it are really really good. This is only their fourth episode and they’re already doing deep fake interviews with world leaders,” Leetaru said.

In one of the AI-generated Trump interviews, the American president talked about how he’d end the war in Ukraine by building a casino in Moscow with golden toilets. “And all the Russian oligarchs, they would all be inside. All their money would be inside. Problem solved. They would just play poker and forget about this whole war. A very bad deal for them, very distracting,” the deepfake Trump said.

Deepfake world leaders aren’t new and are pretty common across the internet. For Leetaru, the difference is that this is airing on a state-backed television station. “It’s still in parody form, but to my knowledge, no national television network show has even gone this far,” he told 404 Media. “Today it’s a parody video that’s pretty clearly a comedic interview. But, you know, how far will they take that? And does that inspire others to maybe step into spaces that they wouldn’t have before?”

Trump also loves AI and the AI aesthetic. Government social media accounts often post AI-generated slop pictures of Trump as the Pope or a Jedi. ICE and the DHS share pictures on official channels that paint over the horrifying reality of the administration’s immigration policy with a sheen of AI slop. Trump shared an AI-generated video that imagined what Gaza would look like if he built a resort there. And he’s teamed with Perplexity to launch an AI powered search engine to Truth Social.

“PolitStacker” is a parody show, but Russian media is experimenting with less comedic AI avatars as well. Earlier this year, the state-owned news agency Sputnik began to air what it called the “Dugin Digital Edition.” In these little lectures, an AI version of Russian philosopher Alexander Dugin discusses the news of the day in English.

Last year, a Hawaiian newspaper, The Garden Island, teamed with an Israeli company to produce a news show on YouTube staffed by AI anchors. Reactions to the program were overwhelmingly negative, it brought in fewer than 1,000 viewers per episode, and The Garden Island stopped making the show a few months after it began. 

In a twist of fate, Leetaru only discovered Moscow’s AI-generated show thanks to an AI system of his own. The GDELT project is a massive undertaking that records thousands of hours of data from across the world and it uses various AI systems to generate transcripts, translate them, and create an index of what’s been archived. “In this case I totally skimmed over what I thought was an ad for a propaganda show and then some candy commercial. Instead it ended up being something that’s fascinating,” he said.

But his AI indexing tool noted Zvezda’s new show as an AI-generated program that sought to “analyze political follies of the outgoing week.” He took a second look and was glad he did. “That’s the power of machines being able to catch things and guide your eye towards that.”

What he saw disturbed him. “Yes, it’s one show on an obscure Russian government adjacent network using deep fakes for parody,” he said. “But the fact that a television network finally made that leap, to me, is a pivotal moment that I see as the tip of the iceberg.”