Asda applauded for 'amazing' hidden feature in kids' clothing that parents love

06 October 2023 , 13:54

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Parents have praised the clothing (Stock Image) (Image: Bloomberg via Getty Images)

Asda is known for its affordable clothing lines, and as a result, many parents flock to the supermarket to clothe their little ones. With prices starting from just £3, there's no wonder it's so popular. But Asda is in the good books for a different reason this time, and it's got caregivers up and down the country praising them for their inclusivity.

Asda has launched a range of adaptive clothing for children, designed for those with disabilities in mind, and those who may find dressing themselves difficult, or who may need a little more help to get ready in the morning.

Asda has clothing for children who need feeding tubes (Asda)

They also offer easy fastening clothes (Asda)

Asda's Easy On range includes tops that have feeding holes for tubes, velcro fastenings to make putting clothes on and off easier, soft materials for children who may have sensory needs, and care instructions that are printed, rather than part of a label.

Someone noticed the range on Facebook and shared: "Not sure if anyone is aware but Asda does clothing for children with feeding tubes. Affordable prices as well." They also shared a picture of just some of the range aimed at children, which included fashionable knitted tops, a Children In Need Pudsey Bear range, a set of shorts, and lovely dresses.

Another mum on Facebook appreciated the range, writing: "Oh George at Asda, you absolute beauties! I'm so happy I could cry! A range of children's adaptive clothing making it easy to access feeding tubes! THANK YOU!!!! P.s. please can you expand the range to include school uniforms and zipped hoodies/jumpers?"

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In the comments of her post, someone wrote: "Asda is amazing for this they have helped my life so much." And someone took to Twitter to write of the range: "Please make these in adult sizes too @asda @Georgeatasda. I have a feeding tube and want jumpsuits, dresses, etc but can't due to my tubes. Great you're finally doing it for kids though!"

Danielle Kate Wroe